Vice President of Marketing Greater Charlotte, NC Area

The Company is seeking a Vice President of Marketing to play a pivotal role in driving strategic marketing initiatives that enhance brand visibility, customer engagement, lead generation, and revenue growth. The successful candidate will be responsible for developing and leading the marketing strategy, ensuring it is in line with business objectives, and managing a wide range of functions including brand management, product innovation, market research, and marketing budget. This role demands a leader with a proven track record in marketing, particularly in industrial distribution, manufacturing, or B2B technical sales environments, and a strong understanding of industrial buyers, distribution channels, and technical product marketing. Key responsibilities for the Vice President of Marketing at the company include team leadership, demand generation, market intelligence, and digital marketing. The role requires a candidate with at least 10 years of progressive marketing leadership experience, expertise in CRM, marketing automation platforms, and digital analytics, and excellent communication and management skills. The VP will also be involved in channel and partner marketing, and will be expected to lead digital transformation initiatives. A Bachelor's degree in marketing, business, communications, or a related field is required, with an MBA being preferred. The company is an equal-opportunity employer that values diversity and is committed to a drug-free workplace.

Hiring Company

Eastern Metal Supply, Inc. Full-time